LA BOMBA

LA BOMBA

DOOH BILLBOARD

DOOH BILLBOARD

I collaborated with WHY CGI on a digital out-of-home billboard for Carolina Herrera’s La Bomba fragrance, displayed on Gran Vía in Madrid.


It was designed as a naked-eye illusion piece to give the bottle real depth on screen. I was brought in for look development - refining the glass, gold, marble, and butterfly materials - and worked closely with the team and client feedback to help push the visuals and animation to a polished, luxury finish under a tight deadline.

Client

CAROLINA HERRERA

credits

STUDIO

WHY CGI


3D DIRECTOR

MAXIME TIBERGHIEN

Year

2025

Role

art director & 3d artist

LET'S WORK TOGETHER

robbie@robbieashcroft.com

LONDON

9:56:31 AM

2025 ® ASHCROFT